NZI TRANSPORT REPORT

The Transport Report is NZI’s annual whitepaper designed to provide thought leadership in commercial motor safety. The latest report was targeted toward light and heavy vehicle fleets and uses insights from research independently collected as part of the report.

Marketing involved an internal launch to staff and a thorough TTL campaign considering broker partners and end customers. I produced a number of videos to support the content using industry legend Greg Murphy as a spokesperson in the report, and as a screen presence in the video alongside NZI’s own expert.